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Beer Wars!

March 8, 2011

I recently had the opportunity to enjoy a great documentary on Netflix.  If you get the opportunity, check out “Beer Wars”.  It is a no holds barred exploration of the U.S. beer industry.  It reveals some surprising dynamics, tactics, power, and muscle that the “big three” (Budweiser, Miller, and Coors) use to ensure the American public continues in their beer ignorance to guzzle down generic, bland, mass produced beer.

Fighting against them are an ever-growing group of fearless, determined, bold, inventive brewers who want to give the American public some choice, quality,  and variety in their options for beer.  It is a little like David taking on Goliath, but their voices are getting louder and more and more people are having their eyes opened to what “real beer” is.

Check out the Trailer…

Here is the web page for the movie…

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